The goal of Ecofrost Greece was to enhance its social media presence through a comprehensive branded content project, capable of highlighting the company’s quality and reliability to the Greek B2B audience. The main challenge was to effectively communicate a brand through content that would be understandable, interesting, and attractive, without losing its professional character.
The strategy focused on creating a cohesive branded content framework, aiming to showcase Ecofrost as a modern, reliable, and sustainable partner in the frozen products sector. The strategy was implemented through continuous content production for Facebook, Instagram, and LinkedIn, maintaining consistency and aesthetic coherence. Static posts, carousels, and reels were used, adapted to the four strategic pillars analyzed above.
Measurable Results 2025 :
+1.3K% increase in Facebook interactions
+100% increase on Instagram compared to the previous year.
+360% increase in Facebook page visits
+31.3% increase in Instagram profile visits.
+253.1% increase in clicks to the website on Facebook.
+11.2K% increase in Facebook followers





